copio
Keep an eye on your competitors
copio is the perfect price monitoring tool for competitive analysis and price comparisons. copio provides a wide range of information on the prices charged by competitors in the online environment, to help you react to market changes quickly and efficiently.
This is a web-based app, so it does not require installation and can be run from any operating system, through a web browser.
Purpose:
Web Crawling
You choose the websites you want to monitor and we develop a specialized web crawler for each one, capturing the relevant competitive information. The entire process of data scraping and collection will be automated, without the need for any additional time-consuming actions.
Matching
If you want to compare your own products with those of your competitors, the high-performance matching algorithm, developed on multiple levels, will automatically perform their mapping and validation, or offer proposals for manual validation.
Analytics
copio provides extensive analysis functions, allowing you to retrieve information about competitors’ activity: new products added, price changes, differences compared to your own prices, to help you make the best pricing and marketing decisions.Customization
Regardless of the data import procedure, the frequency of data scraping and transmission of information, the types of reports or the choice of specific dates for receiving them directly by email, copio allows the development of any type of customization.
I want to see how often my competitors change their prices, launch promotions or add new products. My price policy is to position myself as the supplier with the lowest prices.
I import my products into the app and define the competitors I want to monitor and perform price comparison. The web crawlers developed for each website, after data scraping, deliver reports on the competitors’ products. The matching algorithm performs the mapping with the products from my own portfolio.
After analysing the collected data, I notice that for 10 products in my portfolio there is a competitor that offers a lower price. I react quickly and adjust the prices of those products. At the same time, I notice that there are three products for which my prices are much lower than the competition. This allows me to increase the prices for these three products, and still maintain the position as the supplier with the lowest prices on the market.